Resources & Policies

Brand Toolkit

You’ll find design resources in this toolkit regarding logos, typography, colors and photography.

Design Request

MAC is here to work with you on design project needs. Please complete the form to initiate a project. Pricing for official university stationery can be found here.

Digital Asset Collaborative

The DAC centralizes the management of university-approved photos and logos.

Logo Approval

MAC is responsible for approving ALL print and digital materials that feature the University name and the official UM-Flint logo. Please complete the logo approval form.

Photo Consent Form

Please use this consent form when filming, videotaping, audio recording, or photographing individuals for marketing purposes, documentary-style production, interviews, or performance capture.

PowerPoint & Google Slide Templates

A variety of university branded templates for campus to download.

Social Media Guide

Review the University of Michigan’s official tri-campus guidelines for social media, including best practices, success stories, and more.

Story Request

MAC works collaboratively with units across campus to share powerful examples of our resilience, support, innovation, and more with the campus community and the broader world. After completing this form, a MAC representative will contact you to discuss the possibilities for promoting your story.

University Style Guide

The University Style Guide, produced by the Office of Marketing & Communications, is a local supplement to The Associated Press Stylebook and Webster’s Collegiate Dictionary. Entries frequently address style questions in writing about the university and local style concerns such as building and place names and proper references to various university entities. Email questions or comments to [email protected].

Video Recording Guide

Tips and resources for creating quality videos.

Website Updates

The MAC team supports all departments on campus by providing website content updates as necessary. Please use this form to submit your website update request. If you have a question about the web, please email [email protected].