Resources & Policies
Brand Toolkit
You’ll find design resources in this toolkit regarding logos, typography, colors and photography.
Design Request
MAC is here to help you with your design project needs. To initiate a project, please complete the design request form.
Digital Asset Collaborative
The DAC centralizes the management of university-approved photos and logos.
Logo Approval
MAC is responsible for approving ALL print and digital materials that feature the University name and the official UM-Flint logo. Please complete the logo approval form.
Photo Consent Form
Please use this consent form when filming, videotaping, audio recording, or photographing individuals for marketing purposes, documentary-style production, interviews, or performance capture.
PowerPoint & Google Slide Templates
A variety of university branded templates are available for download.
Social Media Guide
Review the University of Michigan’s official tri-campus guidelines for social media, including best practices, success stories, and more.
Content/Social Request Form
MAC collaborates with units across campus to share powerful examples of our resilience, support, innovation, and more with the campus community and the broader world. After you complete this form, a MAC representative will contact you to discuss the possibilities for promoting your story.
University Style Guide
The University Style Guide, produced by the Office of Marketing & Communications, is a local supplement to The Associated Press Stylebook and Webster’s Collegiate Dictionary. Entries frequently address style questions in writing about the university and local style concerns such as building and place names and proper references to various university entities. Email questions or comments to [email protected].
Video Recording Guide
Tips and resources for creating quality videos.
Website Updates
The MAC team supports all departments on campus by providing website content updates as necessary. Please use the form to submit your website update request. If you have a question about the web, please email [email protected].